We’re taking a stand against the traditional news cycle.
We’re frayed from 24/7 sensational headlines, biased reporting, and an endless drone of opinions that either make you want to cry out in despair or punch someone. We call it, “living in the fray.”
You know you’re in the fray when:
Turning on the news is like turning on a bad episode of reality TV - complete with name calling, social media “clap backs,” and a full camera crew to capture every minute of the drama.
Reading an article leaves you wondering if you've been given the full story or wondering if the tone was slanted and the facts were cherry-picked to support a specific agenda.
Talking about political issues with anyone who doesn't agree with you feels more like entering a verbal war-zone where the weapon of choice is personal insults and neither side seems to make any progress.
For most of us, the fray doesn't feel good. It leaves us frustrated, exhausted, and even depressed.
So, we did something about it.
How we’re different.
Here our our three priorities that set us apart.
Focus on what matters
Filter out the noise of endless sensational headlines and half-baked or unverified news stories.
Focus on the most critical stories of the week that have real impacts on real lives. Check out our criteria for each news story in the “Weekly Question” section of our process page.
Read between the rhetoric
Don't get spun in reporting that only highlights one side of the story.
We give you perspectives from across the isle and allow you to decide. We value independent thought over party lines. Check out our latest articles to see how we empower our readers to form their own research-backed opinions.
Embrace the multi-bias
Is truly unbiased reporting possible?
We, like the majority of Americans, don’t think so. Rather than attempt the impossible of being an "unbiased" source, we embrace that we live in a biased world and employ the "multi-bias". We present the opposing opinions (or biases) side by side. And let you decide who’s “right.”
Why we’re so passionate.
We represent the independent thinkers and the politically exhausted because we ARE the independent thinkers and politically exhausted.
We don’t see ourselves as fighting against the media, we see ourselves as fighting against the polarization of people and the sensationalize-ation of information.
We believe that research and data that highlights multiple perspectives will empower us to face our most pressing challenges. That arming people with knowledge will help us to look beyond political silos and form our own opinions.
Our goal is simple: We want to get factual information into the hands of thoughtful people, so that they can inspire positive change.
It all starts with a thread.
Our Mission:
Empower individuals to think independently. Inspire communities to speak collaboratively.
Our Vision:
We envision a world where we can disagree and still solve problems.
We are creating a community that thinks independently and wants to solve the issues that really matter. At The Thread, we believe that if we can use our passion for data to create a platform that makes the boring numbers readable for you, then we have taken the first step and made a stand for the truth.
And for every individual who can form their own opinions while also acknowledging the common thread that holds us together, the world is a better place.
Join us:
Are you a change agent that believes in the power of data and research?
Great. Reach out to us -- we need your input.